As part of the series of posts on books I’ve read and wanted to share… this post covers content marketing as a broad category.
Youtility:
Why Smart Marketing Is about Help Not Hype
Author: Jay Baer
Resonate:
Present visual stories that transform audiences
Author: Nancy Duarte
Content Marketing For Dummies
Author: Susan Gunelius
Global Content Marketing:
How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works
Author: Pam Didner
Jab, Jab, Jab, Right Hook:
How to Tell Your Story in a Noisy Social World
Author: Gary Vaynerchuk
CMO Perspectives 